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THAMES & HUDSON 1 9780500290491

GRAPHIC DESIGN THEORY

Autor: MEREDITH DAVIS

Editorial: THAMES & HUDSON

GRAPHIC DESIGN THEORY

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THIS IS ONE OF TWO BOOKS IN DESIGN IN CONTEXT, A VITAL NEW SERIES THAT FOCUSES ON THE NEEDS OF CONTEMPORARY STUDENTS OF GRAPHIC DESIGN. MEREDITH DAVIS DRAWS ON HER MANY YEARS EXPERIENCE TEACHING GRAPHIC DESIGN STUDENTS TO EXPLAIN COMPLEX THEORIES WITH TOTAL CLARITY, ENCOURAGING READERS TO EVALUATE EXISTING DESIGN WORK CRITICALLY, AND TO USE THEORETICAL FRAMEWORKS TO ENHANCE THEIR OWN STUDIO PRACTICE. TOPICS INCLUDE: COMMUNICATION MODELS; VISUAL REPRESENTATION AS A SYSTEM OF SIGNS; COGNITIVE APPROACHES TO DESIGN; MODERNISM AND POSTMODERNISM; AND THE SOCIAL, CULTURAL, AND MATERIAL CONTEXTS OF CONTEMPORARY DESIGN. ABOVE ALL, THE BOOK DEMONSTRATES TO STUDENTS HOW TO APPLY THEORY IN A MODERN GRAPHIC DESIGN PRACTICE TO IMPROVE THEIR WORK AND TO EMBARK ON A SUCCESSFUL CAREER.
Detalles
This is one of two books in Design in Context, a vital new series that focuses on the needs of contemporary students of graphic design. Meredith Davis draws on her many years experience teaching graphic design students to explain complex theories with total clarity, encouraging readers to evaluate existing design work critically, and to use theoretical frameworks to enhance their own studio practice. Topics include: communication models; visual representation as a ... Ver más
Información Adicional
Nombre GRAPHIC DESIGN THEORY
No. Ref. (SKU) 9780500290491
Editorial THAMES & HUDSON
Género N/A
Autor MEREDITH DAVIS
ISBN 9780500290491
EAN 9780500290491
Idioma Inglés
Año 2012
Formatos No
Número de páginas 256
Edición 1
Novedad N/A
Código BMG N/A

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