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Kogan Page 9780749465629

Paid, Owned, Earned: Maximizing Marketing Returns in a Socially Connected World

Autor: Burcher, Nick

Editorial: Kogan Page

Paid, Owned, Earned: Maximizing Marketing Returns in a Socially Connected World

Disponibilidad: En existencia

$ 518

Vista General Rápida

"Paid, Owned, Earned" proposes a blueprint for how to think and navigate across the complex connected world using such key elements as communities and content, social media optimization, seeding and viral distribution, broadcasting, and measurement.
Detalles
"Paid, Owned, Earned" proposes a blueprint for how to think and navigate across the complex connected world using such key elements as communities and content, social media optimization, seeding and viral distribution, broadcasting, and measurement.
Información Adicional
Nombre Paid, Owned, Earned: Maximizing Marketing Returns in a Socially Connected World
No. Ref. (SKU) 9780749465629
Editorial Kogan Page
Género N/A
Autor Burcher, Nick
ISBN 9780749465629
EAN 074946562X
Idioma ENG
Año 2012
Formatos Rústico
Número de páginas 296
Edición N/A
Novedad N/A
Código BMG N/A

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