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McGraw-Hill Companies 9780786303151

Solution Selling: Creating Buyers in Difficult Selling Markets

Autor: Bosworth, Michael T.

Editorial: McGraw-Hill Companies

Solution Selling: Creating Buyers in Difficult Selling Markets

Disponibilidad: En existencia

$ 644

Vista General Rápida

In this age of rapidly-advancing technology, sales professionals need a reliable method for selling products and services that are perceived as sophisticated or complex. This book offers techniques for overcoming the customer's resistance, showing how to generate prospects and new business with a unique value-perception approach, create a set of tools that enable sales managers to manage pipeline, assign prospecting activity, control the cost of sales, and more.
Detalles
In this age of rapidly-advancing technology, sales professionals need a reliable method for selling products and services that are perceived as sophisticated or complex. This book offers techniques for overcoming the customer's resistance, showing how to generate prospects and new business with a unique value-perception approach, create a set of tools that enable sales managers to manage pipeline, assign prospecting activity, control the cost of sales, and more.
Información Adicional
Nombre Solution Selling: Creating Buyers in Difficult Selling Markets
No. Ref. (SKU) 9780786303151
Editorial McGraw-Hill Companies
Género N/A
Autor Bosworth, Michael T.
ISBN 9780786303151
EAN 0786303158
Idioma ENG
Año 1994
Formatos Tapa dura
Número de páginas 224
Edición N/A
Novedad N/A

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