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Stefan H.
Experimentation Works
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2178710Experimentation Workshttps://www.gandhi.com.mx/29dfef22-f266-3f86-b82b-77da44ed7990/phttps://gandhi.vtexassets.com/arquivos/ids/1873033/6a3efc56-fc76-4e47-9001-56886933bb68.jpg?v=638342102839670000488677MXNHarvard Business Review PressInStock/Ebooks/<p>Companies once relied on experience and intuition to make new product decisions. No more. In a digital world, all successful products and services require rigorous testing. HBS professor Stefan Thomke shows the principles and practices for making experimentation part of your organizations everyday operations and culture.</p><ul><li>A much-needed guide for making experimentation and testing an organic part of every companys thinking, practice, and culture.</li><li>Addresses a big and rising challenge for companies in an increasingly digital and agile world.</li><li>Based on years of research in leading companies.</li><li>Rich, engaging stories illustrating the ideas and practices.</li></ul><p>Audience: A broad audience of executives and managers in organizations focused on new products and services and customer experience, whether in the B2C or B2B sector.</p>...2072570Experimentation Works488677https://www.gandhi.com.mx/29dfef22-f266-3f86-b82b-77da44ed7990/phttps://gandhi.vtexassets.com/arquivos/ids/1873033/6a3efc56-fc76-4e47-9001-56886933bb68.jpg?v=638342102839670000InStockMXN99999DIEbook20209781633697119_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9781633697119_<p>Companies once relied on experience and intuition to make new product decisions. No more. In a digital world, all successful products and services require rigorous testing. HBS professor Stefan Thomke shows the principles and practices for making experimentation part of your organizations everyday operations and culture.</p><ul><li>A much-needed guide for making experimentation and testing an organic part of every companys thinking, practice, and culture.</li><li>Addresses a big and rising challenge for companies in an increasingly digital and agile world.</li><li>Based on years of research in leading companies.</li><li>Rich, engaging stories illustrating the ideas and practices.</li></ul><p>Audience: A broad audience of executives and managers in organizations focused on new products and services and customer experience, whether in the B2C or B2B sector.</p>...9781633697119_Harvard Business Review Presslibro_electonico_29dfef22-f266-3f86-b82b-77da44ed7990_9781633697119;9781633697119_9781633697119Stefan H.InglésMéxicohttps://getbook.kobo.com/koboid-prod-public/ingram50-epub-5970e887-3757-409e-b9bf-06df3a70a8ec.epub2020-02-18T00:00:00+00:00Harvard Business Review Press