What is it that makes a website stand out from the crowd? What makes it memorable and meaningful? This eBook wants to approach these questions. It's in no means a step-by-step guide to follow, but rather a collection of thoughts to give you some general impulses and perspectives on creating meaningful websites. Starting with a comprehensive website planning guide to the question, "Which role does emotion play within the emotionless Web system?", our Smashing authors explored a variety of different aspects that all contribute to aesthetically beautiful and thoroughly thought-out user experience. TABLE OF CONTENTS - A Comprehensive Website Planning Guide - A Fun Approach To Creating More Successful Websites - Defending The Generalists In The Web Design Industry - Breaking Down Silos, Part 1: The Consequences Of Working In Isolation - MUD: Minimum Usable Design - A Craft Of Consequences: Reader, Writer And Emotional Design - Easier Is Better Than Better - Designing Engaging And Enjoyable Long-Form Reading Experiences - Symptoms Of An Epidemic: Web Design Trends