Envío gratis siempre a todo México.
Haz clic para hacer zoom
Not Available
Joe Federer
The Hidden Psychology of Social Networks
Cargando comentarios…
Comparte
$387
Envío gratis siempre
Comentarios
Cargando el resumen…
Cargando comentarios…
product
105149The Hidden Psychology of Social Networkshttps://www.gandhi.com.mx/89c74198-48ae-31b2-9b06-2a56502e9489/phttps://gandhi.vtexassets.com/arquivos/ids/1511333/126595ea-e631-4f8a-89c5-e7e83ba35343.jpg?v=638338260873130000387387MXNMcGraw Hill-Ascent AudioInStock/Audiolibros/<p>Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freuds Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego.</p><p>In the same way you behave differently when youre home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn: how to create content that drives sharing and word-of-mouth; how brands can fit natively into different types of social channels; how to balance branded social presences across different networks; and why authenticity will only grow in importance to consumers.</p>...108180The Hidden Psychology of Social Networks387387https://www.gandhi.com.mx/89c74198-48ae-31b2-9b06-2a56502e9489/phttps://gandhi.vtexassets.com/arquivos/ids/1511333/126595ea-e631-4f8a-89c5-e7e83ba35343.jpg?v=638338260873130000InStockMXN99999DIAudiolibro20219781638410164_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9781638410164_<p>Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freuds Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego. In the same way you behave differently when youre home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn: how to create content that drives sharing and word-of-mouth; how brands can fit natively into different types of social channels; how to balance branded social presences across different networks; and why authenticity will only grow in importance to consumers.</p>...(*_*)9781638410164_<p>Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freuds Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego.</p><p>In the same way you behave differently when youre home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn: how to create content that drives sharing and word-of-mouth; how brands can fit natively into different types of social channels; how to balance branded social presences across different networks; and why authenticity will only grow in importance to consumers.</p>...9781638410164_McGraw Hill-Ascent Audioaudiolibro_89c74198-48ae-31b2-9b06-2a56502e9489_9781638410164;9781638410164_9781638410164Joe FedererInglésMéxicoNoMINUTE2021-06-29T00:00:00+00:00McGraw Hill-Ascent Audio