• Bestselling genre: Witty essays and memoirs with a feminist/gender lens on politics and culture continue to be on the rise. Books like Bad Feminist (190,264), We Are Never Meeting in Real Life (32,810 copies), The Mother of All Questions (14,675), Not That Kind of Girl (273,381), and Too Much and Not the Mood (9,914), and We Should All Be Feminists (248,340) are all a testament to the tremendous potential of this book. • A popular critical voice in digital media spaces and beyond: Author is beloved by social media butterflies—and loathed by her trolls—and is a force to be reckoned with on Black Twitter, where she's a cultural arbiter on economic policy one day and the latest pop culture controversy the next. • Features original essays plus expanded versions of well-known, provocative New York Times and Atlantic pieces: "How We Make Black Girls Grow Up Too Fast" "Obama's Faith in White Folks" "On Black Beauty" • High-profile fans: McMillan Cottom is adored by notable public thinkers from Roxane Gay to Ruth Milkman to Ta-Nehisi Coates. Gay is a particularly big fan who (has gone and) will go the extra mile to promote the author and her work.