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A critical investigation of the merits and drawbacks of in-depth interviews
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3282135A critical investigation of the merits and drawbacks of in-depth interviewshttps://www.gandhi.com.mx/a-critical-investigation-of-the-merits-and-drawbacks-of-in-depth-interviews-9783869435589/phttps://gandhi.vtexassets.com/arquivos/ids/2875871/7493d5a4-9776-472e-8b90-b3883e7fe126.jpg?v=638460654640400000325342MXNExamicus VerlagInStock/Ebooks/<p>Seminar paper from the year 2007 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1, University of applied sciences, language: English, abstract: When commencing to plan a study, researchers face the oftentimes challenging task to decide on the adequate research method for their investigation problem at hand. Since the appropriateness of a study, as well as its ability to be accepted as scientific research, depend very much on the correct choice of the applied research method(s), the decision process for the latter constitutes a crucial phase of the overall research operation. As many researchers encounter ambiguities when it comes to selecting the suitable research technique, this paper provides a critical reflection on several arguments for and against the employment of in-depth interviews, one of the most common tools used in qualitative research. The aim of this paper is, therefore, to consider the strengths and weaknesses of in-depth interviews from various angles, in order to advance the perspicuity of the question in which situations it is apt to use interviews as a research tool and when to better search for alternative methods. To arrive at this objective, four main issues have been explored through a review of already existing literature. First, the merits of individual in-depth interviews are examined. Then the paper addresses the question of what possible drawbacks one may come across when selecting in-depth interviewing as a research method. Furthermore, a short comment on the application of indepth interviews in qualitative tourism research is given. Finally, in the conclusions/recommendations section it is explained for which types of investigations the in-depth interview is the appropriate research technique. As indicated above, the main focus of this paper is not on providing a guide for the general set-up and implication process of an in-depth interview. The main spotlight is rather on the enhancement of the detailed knowledge of researchers on in-depth interviews, with the ultimate goal to make a contribution to increase the number of cases where research methods have been appropriately chosen. Hence, a certain level of previous knowledge about in-depth interviewing is expected from the reader in order to be able to follow the content of this paper.</p>...3218426A critical investigation of the merits and drawbacks of in-depth interviews325342https://www.gandhi.com.mx/a-critical-investigation-of-the-merits-and-drawbacks-of-in-depth-interviews-9783869435589/phttps://gandhi.vtexassets.com/arquivos/ids/2875871/7493d5a4-9776-472e-8b90-b3883e7fe126.jpg?v=638460654640400000InStockMXN99999DIEbook20129783869435589_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_<p>Seminar paper from the year 2007 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1, University of applied sciences, language: English, abstract: When commencing to plan a study, researchers face the oftentimes challenging task to decide on the adequate research method for their investigation problem at hand. Since the appropriateness of a study, as well as its ability to be accepted as scientific research, depend very much on the correct choice of the applied research method(s), the decision process for the latter constitutes a crucial phase of the overall research operation. As many researchers encounter ambiguities when it comes to selecting the suitable research technique, this paper provides a critical reflection on several arguments for and against the employment of in-depth interviews, one of the most common tools used in qualitative research. The aim of this paper is, therefore, to consider the strengths and weaknesses of in-depth interviews from various angles, in order to advance the perspicuity of the question in which situations it is apt to use interviews as a research tool and when to better search for alternative methods. To arrive at this objective, four main issues have been explored through a review of already existing literature. First, the merits of individual in-depth interviews are examined. Then the paper addresses the question of what possible drawbacks one may come across when selecting in-depth interviewing as a research method. Furthermore, a short comment on the application of indepth interviews in qualitative tourism research is given. Finally, in the conclusions/recommendations section it is explained for which types of investigations the in-depth interview is the appropriate research technique. As indicated above, the main focus of this paper is not on providing a guide for the general set-up and implication process of an in-depth interview. The main spotlight is rather on the enhancement of the detailed knowledge of researchers on in-depth interviews, with the ultimate goal to make a contribution to increase the number of cases where research methods have been appropriately chosen. Hence, a certain level of previous knowledge about in-depth interviewing is expected from the reader in order to be able to follow the content of this paper.</p>9783869435589_Examicus Verlaglibro_electonico_5babad42-ea97-31ce-ad82-fcb65e50a1cf_9783869435589;9783869435589_9783869435589Manuel KaarInglésMéxicohttps://getbook.kobo.com/koboid-prod-public/ciando-epub-fa9f74c4-f355-41d7-a0e5-fe5ecd92559a.epub2012-03-02T00:00:00+00:00Examicus Verlag