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Renée A.
Beyond Disruption
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1879239Beyond Disruptionhttps://www.gandhi.com.mx/beyond-disruption-3/phttps://gandhi.vtexassets.com/arquivos/ids/231117/143279a8-60ad-4523-8021-28f1563836cd.jpg?v=638333895098870000418580MXNHarvard Business Review PressInStock/Ebooks/<p><em><strong>USA TODAY BESTSELLER</strong></em></p><p><strong><em>Blue Ocean Strategy</em>, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth.</strong></p><p>Disruption dominates innovation theory and practice. But disruption, for all its power, is destructivedisplacing jobs, companies, and even entire industries. Are we missing an alternative approach to innovation and growth?</p><p>With three decades of research, the #1 global bestselling authors of <em>Blue Ocean Strategy</em>, W. Chan Kim and Renée Mauborgne, reveal another way to innovate and grow. Just as <em>Blue Ocean Strategy</em> redefined the essence of strategy as creating not competing, <em><strong>BEYOND DISRUPTION</strong></em> redefines and expands the existing view of innovation by introducing a new approach, nondisruptive creation, that is free from the destructive displacement that happens when innovators set out to disrupt.</p><p>Kim and Mauborgne reveal the distinct advantages of nondisruptive creation to business and society, showing how this new approach to innovation allows companies to grow while also being a force for good. With examples that reach across all sectors of the economy and a practical framework for guiding innovation efforts, this book shows:</p><ul><li>Why nondisruptive creation matters to all of us and why it is likely to become even more important in the future</li><li>How it complements disruption and how you can identify and execute on nondisruptive opportunities</li><li>How companies can more thoughtfully pursue their growth and innovation strategies in a way that better balances business and society</li></ul><p>A practical guide for driving innovation and growth, the rich research behind the book, coupled with its frame-breaking message, make it the must-read book for the next generation of innovators.</p>...1847566Beyond Disruption418580https://www.gandhi.com.mx/beyond-disruption-3/phttps://gandhi.vtexassets.com/arquivos/ids/231117/143279a8-60ad-4523-8021-28f1563836cd.jpg?v=638333895098870000InStockMXN99999DIEbook20239781647821333_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9781647821333_<p><strong><em>Blue Ocean Strategy</em>, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth.</strong></p><p>Disruption dominates innovation theory and practice. But disruption, for all its power, is destructivedisplacing jobs, companies, and even entire industries. Are we missing an alternative approach to innovation and growth?</p><p>With three decades of research, the #1 global bestselling authors of <em>Blue Ocean Strategy</em>, W. Chan Kim and Renée Mauborgne, reveal another way to innovate and grow. Just as <em>Blue Ocean Strategy</em> redefined the essence of strategy as creating not competing, <em>Beyond Disruption</em> redefines and expands the existing view of innovation by introducing a new approach, <em>nondisruptive creation</em>, that is free from the destructive displacement that happens when innovators set out to disrupt.</p><p>Kim and Mauborgne reveal the distinct advantages of nondisruptive creation to business and society, showing how this new approach to innovation allows companies to grow while also being a force for good. With examples that reach across all sectors of the economy and a practical framework for guiding innovation efforts, this book shows:</p><ul><li>Why nondisruptive creation matters to all of us and why it is likely to become even more important in the future</li><li>How it complements disruption and how you can identify and execute on nondisruptive opportunities</li><li>How companies can more thoughtfully pursue their growth and innovation strategies in a way that better balances business and society</li></ul><p>A practical guide for driving innovation and growth, the rich research behind the book, coupled with its frame-breaking message, make it the must-read book for the next generation of innovators.</p>...(*_*)9781647821333_<p><em><strong>USA TODAY BESTSELLER</strong></em></p><p><strong><em>Blue Ocean Strategy</em>, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth.</strong></p><p>Disruption dominates innovation theory and practice. But disruption, for all its power, is destructivedisplacing jobs, companies, and even entire industries. Are we missing an alternative approach to innovation and growth?</p><p>With three decades of research, the #1 global bestselling authors of <em>Blue Ocean Strategy</em>, W. Chan Kim and Renée Mauborgne, reveal another way to innovate and grow. Just as <em>Blue Ocean Strategy</em> redefined the essence of strategy as creating not competing, <em><strong>BEYOND DISRUPTION</strong></em> redefines and expands the existing view of innovation by introducing a new approach, nondisruptive creation, that is free from the destructive displacement that happens when innovators set out to disrupt.</p><p>Kim and Mauborgne reveal the distinct advantages of nondisruptive creation to business and society, showing how this new approach to innovation allows companies to grow while also being a force for good. With examples that reach across all sectors of the economy and a practical framework for guiding innovation efforts, this book shows:</p><ul><li>Why nondisruptive creation matters to all of us and why it is likely to become even more important in the future</li><li>How it complements disruption and how you can identify and execute on nondisruptive opportunities</li><li>How companies can more thoughtfully pursue their growth and innovation strategies in a way that better balances business and society</li></ul><p>A practical guide for driving innovation and growth, the rich research behind the book, coupled with its frame-breaking message, make it the must-read book for the next generation of innovators.</p>...9781647821333_Harvard Business Review Presslibro_electonico_9743eea2-cfd7-3604-aac1-c3032201b706_9781647821333;9781647821333_9781647821333Renée A.InglésMéxicohttps://getbook.kobo.com/koboid-prod-public/ingram50-epub-3cadde5f-2add-44fc-a2a5-c0f1d912b002.epub2023-05-02T00:00:00+00:00Harvard Business Review Press