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Subhra Misra
Digital Marketing Strategy for Small Business
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1770454Digital Marketing Strategy for Small Businesshttps://www.gandhi.com.mx/digital-marketing-strategy-for-small-business/phttps://gandhi.vtexassets.com/arquivos/ids/395147/36601527-b6c9-4ad1-bc7c-0e68ff628888.jpg?v=6383345223467700002020MXNDina Nath Jha DinkerInStock/Ebooks/<p>This book is intended for small business owners, professionals, and freelancers who need and intend to market themselves on digital platforms, but lack fund to hire professional digital marketing firms. They lack fund to spend on Google or Facebook advertising. They are not IT professionals, but can work on computer. If you are the one among them, this book is for you. You do not need to be IT savvy, but you need to have skills and competency to plan and execute your plan. With the help of this book, you can develop an inexpensive but effective digital marketing strategy.</p><p>Small businesses, professionals, and freelancers have small marketing budget. They need to get high ROI on their marketing investment. Digital marketing can help them achieve this goal. Many small business owners and professionals miss to get advantage of digital marketing because they do not understand where to start, or they fear that they will have to make heavy investment in it. Many business owners avoid digital marketing because they think it is for IT guys. On contrary, digital marketing is easy. You do not need to be a programmer to do digital marketing. It is more about creativity than IT knowledge. Another myth is, digital marketing is costly. Fact is, it may or may not be costly. If you do it right, you can earn more return per dollar invested than any other form of marketing. Business owners can also do digital marketing without investment. All they have to invest is time.</p><p>For a business owner or professional, time is valuable. They need a good but easy to understand and implement digital marketing strategy in place so that they can get maximum benefit out of their time and money invested in it. This book intends to make the business owners and professionals understand the importance of digital marketing, various channels of digital marketing, and how they can use these channels. This book also explains dos and donts for various channels of digital marketing.</p><p>Without an effective digital marketing strategy, your digital marketing efforts cannot accomplish desired goals. When you are finished with this book, you will have a draft digital marketing plan in place, and the knowledge to execute the plan. A digital marketing plan should go through many iterations. With the help of knowledge gained from this book, and further knowledge gained from experience and internet, you can further improve your digital marketing plan.</p>...1742110Digital Marketing Strategy for Small Business2020https://www.gandhi.com.mx/digital-marketing-strategy-for-small-business/phttps://gandhi.vtexassets.com/arquivos/ids/395147/36601527-b6c9-4ad1-bc7c-0e68ff628888.jpg?v=638334522346770000InStockMXN99999DIEbook20231230006271015_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_<p>This book is intended for small business owners, professionals, and freelancers who need and intend to market themselves on digital platforms, but lack fund to hire professional digital marketing firms. They lack fund to spend on Google or Facebook advertising. They are not IT professionals, but can work on computer. If you are the one among them, this book is for you. You do not need to be IT savvy, but you need to have skills and competency to plan and execute your plan. With the help of this book, you can develop an inexpensive but effective digital marketing strategy.</p><p>Small businesses, professionals, and freelancers have small marketing budget. They need to get high ROI on their marketing investment. Digital marketing can help them achieve this goal. Many small business owners and professionals miss to get advantage of digital marketing because they do not understand where to start, or they fear that they will have to make heavy investment in it. Many business owners avoid digital marketing because they think it is for IT guys. On contrary, digital marketing is easy. You do not need to be a programmer to do digital marketing. It is more about creativity than IT knowledge. Another myth is, digital marketing is costly. Fact is, it may or may not be costly. If you do it right, you can earn more return per dollar invested than any other form of marketing. Business owners can also do digital marketing without investment. All they have to invest is time.</p><p>For a business owner or professional, time is valuable. They need a good but easy to understand and implement digital marketing strategy in place so that they can get maximum benefit out of their time and money invested in it. This book intends to make the business owners and professionals understand the importance of digital marketing, various channels of digital marketing, and how they can use these channels. This book also explains dos and donts for various channels of digital marketing.</p><p>Without an effective digital marketing strategy, your digital marketing efforts cannot accomplish desired goals. When you are finished with this book, you will have a draft digital marketing plan in place, and the knowledge to execute the plan. A digital marketing plan should go through many iterations. With the help of knowledge gained from this book, and further knowledge gained from experience and internet, you can further improve your digital marketing plan.</p>...1230006271015_Dina Nath Jha Dinkerlibro_electonico_7a958c80-127e-39b6-a4fe-e1d2f7760260_1230006271015;1230006271015_1230006271015Subhra MisraInglésMéxicohttps://getbook.kobo.com/koboid-prod-public/e8b20cf0-4148-4eb0-a694-d795ed4b9807-epub-5268538c-deb5-4cf4-9875-f1e8a2e4c24b.epub2023-03-17T00:00:00+00:00Dina Nath Jha Dinker