Late Star Trek

Name: Late Star Trek
Brand: University of Minnesota Press
SKU: 07086397

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7460703Late Star Trekhttps://www.gandhi.com.mx/late-star-trek-9781452972879/phttps://gandhi.vtexassets.com/arquivos/ids/7059027/image.jpg?v=638804210496700000320444MXNUniversity of Minnesota PressInStock/Ebooks/How Star Treks twenty-first-century reinventions illuminate the unique challenges and opportunities of franchise-style corporate storytellingLate Star Trek explores the beloved science fiction franchises repeated attempts to reinvent itself after the end of its 1990s golden age. Beginning with the prequel series Enterprise, Adam Kotsko analyzes the wealth of content set within Star Treks sprawling continuityincluding authorized books, the three Kelvin Timeline films, and the streaming series Discovery, Picard, Lower Decks, Prodigy, and Strange New Worldsalong with fan discourse, to reflect on the perils and promise of the franchise as a unique form of storytelling.Significantly including the licensed novels and comic books that fill out the Star Trek universe for its fans, Kotsko brings the multiple productions of the early twenty-first century together as a unified whole rather than analyzing them in their current stratified view. He argues that the variety of styles and approaches in this tumultuous era of Star Trek history provides the perfect opportunity to reflect on the nature of the franchise storyworlds that now dominate popular culture. By taking the spin-offs and tie-ins seriously as creative attempts to tell a new story within an established universe, Late Star Trek highlights creative triumphs as well as the tendency for franchise faithfulness to get in the way of creating engaging characters and ideas.Arguing forcefully against the prevailing consensus that franchises are a sign of cultural decay, Kotsko contends that the Star Trek universe exemplifies an approach to storytelling that has been perennial across cultures. Instead, he finds that what limits creativity within franchises is not their reliance on the familiar but their status as modern myths, held not as common cultural heritage but rather owned as corporate intellectual property.Retail e-book files for this title are screen-reader friendly with images accompanied by short alt text and/or extended descriptions....7086397Late Star Trek320444https://www.gandhi.com.mx/late-star-trek-9781452972879/phttps://gandhi.vtexassets.com/arquivos/ids/7059027/image.jpg?v=638804210496700000InStockMXN99999DIEbook20259781452972879_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9781452972879_How Star Treks twenty-first-century reinventions illuminate the unique challenges and opportunities of franchise-style corporate storytellingLate Star Trek explores the beloved science fiction franchises repeated attempts to reinvent itself after the end of its 1990s golden age. Beginning with the prequel series Enterprise, Adam Kotsko analyzes the wealth of content set within Star Treks sprawling continuityincluding authorized books, the three Kelvin Timeline films, and the streaming series Discovery, Picard, Lower Decks, Prodigy, and Strange New Worldsalong with fan discourse, to reflect on the perils and promise of the franchise as a unique form of storytelling.Significantly including the licensed novels and comic books that fill out the Star Trek universe for its fans, Kotsko brings the multiple productions of the early twenty-first century together as a unified whole rather than analyzing them in their current stratified view. He argues that the variety of styles and approaches in this tumultuous era of Star Trek history provides the perfect opportunity to reflect on the nature of the franchise storyworlds that now dominate popular culture. By taking the spin-offs and tie-ins seriously as creative attempts to tell a new story within an established universe, Late Star Trek highlights creative triumphs as well as the tendency for franchise faithfulness to get in the way of creating engaging characters and ideas.Arguing forcefully against the prevailing consensus that franchises are a sign of cultural decay, Kotsko contends that the Star Trek universe exemplifies an approach to storytelling that has been perennial across cultures. Instead, he finds that what limits creativity within franchises is not their reliance on the familiar but their status as modern myths, held not as common cultural heritage but rather owned as corporate intellectual property.Retail e-book files for this title are screen-reader friendly with images accompanied by short alt text and/or extended descriptions....9781452972879_University of Minnesota Presslibro_electonico_9781452972879_9781452972879Adam KotskoInglésMéxicohttps://getbook.kobo.com/koboid-prod-public/uminnesotapress-epub-bb11b413-6d99-4783-96fb-c015838a2ad3.epub2025-03-25T00:00:00+00:00University of Minnesota Press