product
2245686No B.S. Marketing to the Affluenthttps://www.gandhi.com.mx/no-b-s-marketing-to-the-affluent/phttps://gandhi.vtexassets.com/arquivos/ids/1880811/e1382cb5-78ae-434c-ba06-585a765c0631.jpg?v=638342114788670000178205MXNEntrepreneur PressInStock/Ebooks/<p><strong>THE SCARY TRUTH:</strong> The middle-class consumer populationand their buying poweris massively shrinking. Customers are buying less and in fewer categories.<br /><strong>THE SILVER LINING:</strong> It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service, and experiences.</p><p>In this new edition of <em>No B.S. Marketing to the Affluent</em>, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is NOT a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrahs Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry and many other fascinating and diverse true-life examples. Youll also discover how to:</p><ul><li>Use 10 surprising emotional buy triggers the affluent find irresistible</li><li>Stop selling products and services and learn how selling aspirations and emotional fulfillment is more profitable</li><li>Use Kennedys Million-Dollar Marketing System. A step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself use</li><li>Apply the magic language of membership to any business for the affluent... from pizza shops and medical practices to retail stores and pet hotels</li></ul>...2071077No B.S. Marketing to the Affluent178205https://www.gandhi.com.mx/no-b-s-marketing-to-the-affluent/phttps://gandhi.vtexassets.com/arquivos/ids/1880811/e1382cb5-78ae-434c-ba06-585a765c0631.jpg?v=638342114788670000InStockMXN99999DIEbook20199781613084014_W3siaWQiOiI0ZDMxNDQxNS04YjZmLTQ4MmQtOWM5Mi1mYmFlOTMxZmMwYmIiLCJsaXN0UHJpY2UiOjE5OSwiZGlzY291bnQiOjI2LCJzZWxsaW5nUHJpY2UiOjE3MywiaW5jbHVkZXNUYXgiOnRydWUsInByaWNlVHlwZSI6Ildob2xlc2FsZSIsImN1cnJlbmN5IjoiTVhOIiwiZnJvbSI6IjIwMjQtMDgtMjFUMTA6MDA6MDBaIiwidG8iOiIyMDI0LTA5LTE1VDIzOjU5OjU5WiIsInJlZ2lvbiI6Ik1YIiwiaXNQcmVvcmRlciI6ZmFsc2V9LHsiaWQiOiIxMjg0ZDVmMi1kNzQwLTQxMjQtYWIzOS04MGI5ODdmMWUyNWIiLCJsaXN0UHJpY2UiOjE4OCwiZGlzY291bnQiOjI0LCJzZWxsaW5nUHJpY2UiOjE2NCwiaW5jbHVkZXNUYXgiOnRydWUsInByaWNlVHlwZSI6Ildob2xlc2FsZSIsImN1cnJlbmN5IjoiTVhOIiwiZnJvbSI6IjIwMjQtMDktMTZUMDA6MDA6MDBaIiwicmVnaW9uIjoiTVgiLCJpc1ByZW9yZGVyIjpmYWxzZX1d9781613084014_<p><strong>THE SCARY TRUTH:</strong> The middle-class consumer populationand their buying poweris massively shrinking. Customers are buying less and in fewer categories.<br /><strong>THE SILVER LINING:</strong> It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service, and experiences.</p><p>In this new edition of <em>No B.S. Marketing to the Affluent</em>, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is NOT a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrahs Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry and many other fascinating and diverse true-life examples. Youll also discover how to:</p><ul><li>Use 10 surprising emotional buy triggers the affluent find irresistible</li><li>Stop selling products and services and learn how selling aspirations and emotional fulfillment is more profitable</li><li>Use Kennedys Million-Dollar Marketing System. A step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself use</li><li>Apply the magic language of membership to any business for the affluent... from pizza shops and medical practices to retail stores and pet hotels</li></ul>(*_*)9781613084014_<p><strong>THE SCARY TRUTH:</strong> The middle-class consumer populationand their buying poweris massively shrinking. Customers are buying less and in fewer categories.<br /><strong>THE SILVER LINING:</strong> It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service, and experiences.</p><p>In this new edition of <em>No B.S. Marketing to the Affluent</em>, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is NOT a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrahs Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry and many other fascinating and diverse true-life examples. Youll also discover how to:</p><ul><li>Use 10 surprising emotional buy triggers the affluent find irresistible</li><li>Stop selling products and services and learn how selling aspirations and emotional fulfillment is more profitable</li><li>Use Kennedys Million-Dollar Marketing System. A step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself use</li><li>Apply the magic language of membership to any business for the affluent... from pizza shops and medical practices to retail stores and pet hotels</li></ul>...9781613084014_Entrepreneur Presslibro_electonico_a67dfd94-a744-347b-9500-865fd555c1c9_9781613084014;9781613084014_9781613084014Dan S.InglésMéxicohttps://getbook.kobo.com/koboid-prod-public/ingram50-epub-0ffa33ce-753c-48ae-8035-248715f8ad5f.epub2019-06-18T00:00:00+00:00Entrepreneur Press