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Lee Hartley
Persuasion
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295659Persuasionhttps://www.gandhi.com.mx/persuasion-189/phttps://gandhi.vtexassets.com/arquivos/ids/1606807/6691796b-704e-4a8a-be67-c8510d0670dc.jpg?v=638338459605100000290290MXNPenguin Random House Audio Publishing GroupInStock/Audiolibros/<p><strong>The secrets to persuading anyone, at work and in life, from a top communication strategist.</strong></p><p>In the post-fact, deeply divided world we live in, true persuasion is rare. Engaging with people holding differing opinions is rarer still. But for progress to take place, persuasion <em>must happen</em>. Whether its convincing an employer you are right for the job, a customer that your product is the best, or your closed-minded uncle that good people can disagree, it takes the art--and science--of persuasion to move forward.</p><p>So, how do you change someones mind--or at least advance the conversation--when everyone is entrenched in their own points of view? Communication expert Lee Hartley Carter has spent nearly twenty years advising and helping the worlds most well-known companies do just that.</p><p>Among the counterintuitive secrets youll learn:<br /><strong></strong> Its not enough to understand the person youre talking to--you must truly empathize with them (yes, even <em>them</em>).<br /><strong></strong> Logic alone doesnt work. Stories and emotions are what move us most.<br /><strong></strong> When communicating in a crisis, our first instinct is almost always wrong.</p><p>Filled with deeply researched insights into how we make up--and change--our minds, as well as colorful real-world examples and actionable recommendations, <em>Persuasion</em> will help you hone your message and craft your narrative in order to get heard and get results.</p><p><strong>Includes a PDF of the Persuasion Plan Workbook</strong></p>...294072Persuasion290290https://www.gandhi.com.mx/persuasion-189/phttps://gandhi.vtexassets.com/arquivos/ids/1606807/6691796b-704e-4a8a-be67-c8510d0670dc.jpg?v=638338459605100000InStockMXN99999DIAudiolibro20199780593107645_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9780593107645_<p><strong>The secrets to persuading anyone, at work and in life, from a top communication strategist.</strong></p><p>In the post-fact, deeply divided world we live in, true persuasion is rare. Engaging with people holding differing opinions is rarer still. But for progress to take place, persuasion <em>must happen</em>. Whether its convincing an employer you are right for the job, a customer that your product is the best, or your closed-minded uncle that good people can disagree, it takes the art--and science--of persuasion to move forward.</p><p>So, how do you change someones mind--or at least advance the conversation--when everyone is entrenched in their own points of view? Communication expert Lee Hartley Carter has spent nearly twenty years advising and helping the worlds most well-known companies do just that.</p><p>Among the counterintuitive secrets youll learn:<br /><strong></strong> Its not enough to understand the person youre talking to--you must truly empathize with them (yes, even <em>them</em>).<br /><strong></strong> Logic alone doesnt work. Stories and emotions are what move us most.<br /><strong></strong> When communicating in a crisis, our first instinct is almost always wrong.</p><p>Filled with deeply researched insights into how we make up--and change--our minds, as well as colorful real-world examples and actionable recommendations, <em>Persuasion</em> will help you hone your message and craft your narrative in order to get heard and get results.</p><p><strong>Includes a PDF of the Persuasion Plan Workbook</strong></p>(*_*)9780593107645_<p><strong>The secrets to persuading anyone, at work and in life, from a top communication strategist.</strong></p><p>In the post-fact, deeply divided world we live in, true persuasion is rare. Engaging with people holding differing opinions is rarer still. But for progress to take place, persuasion <em>must happen</em>. Whether its convincing an employer you are right for the job, a customer that your product is the best, or your closed-minded uncle that good people can disagree, it takes the art--and science--of persuasion to move forward.</p><p>So, how do you change someones mind--or at least advance the conversation--when everyone is entrenched in their own points of view? Communication expert Lee Hartley Carter has spent nearly twenty years advising and helping the worlds most well-known companies do just that.</p><p>Among the counterintuitive secrets youll learn:<br /><strong></strong> Its not enough to understand the person youre talking to--you must truly empathize with them (yes, even <em>them</em>).<br /><strong></strong> Logic alone doesnt work. Stories and emotions are what move us most.<br /><strong></strong> When communicating in a crisis, our first instinct is almost always wrong.</p><p>Filled with deeply researched insights into how we make up--and change--our minds, as well as colorful real-world examples and actionable recommendations, <em>Persuasion</em> will help you hone your message and craft your narrative in order to get heard and get results.</p><p><strong>Includes a PDF of the Persuasion Plan Workbook</strong></p>...9780593107645_Penguin Random House Audio Publishing Groupaudiolibro_e9828d73-a3a4-3598-9758-05b18172abf1_9780593107645;9780593107645_9780593107645Lee HartleyInglésMéxicoNoMINUTE2019-09-03T00:00:00+00:00Penguin Random House Audio Publishing Group