SEO 101

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3257708SEO 101https://www.gandhi.com.mx/seo-101-9788835387572/phttps://gandhi.vtexassets.com/arquivos/ids/3900252/facc6ac5-233c-4a6d-9123-3c829efe0813.jpg?v=638427828034200000MXNBrandt Media SolutionsOutOfStock/Ebooks/3193902SEO 10100https://www.gandhi.com.mx/seo-101-9788835387572/phttps://gandhi.vtexassets.com/arquivos/ids/3900252/facc6ac5-233c-4a6d-9123-3c829efe0813.jpg?v=638427828034200000OutOfStockMXN0DIEbook20209788835387572_W3siaWQiOiI2Yjg4YTc3YS0zNDFiLTQ3OTQtYTBmNC04MzAyN2M2YmQxZmEiLCJsaXN0UHJpY2UiOjE4OSwiZGlzY291bnQiOjAsInNlbGxpbmdQcmljZSI6MTg5LCJpbmNsdWRlc1RheCI6dHJ1ZSwicHJpY2VUeXBlIjoiQWdlbmN5IiwiY3VycmVuY3kiOiJNWE4iLCJmcm9tIjoiMjAyNC0wNS0xNlQwNDowMDowMFoiLCJyZWdpb24iOiJNWCIsImlzUHJlb3JkZXIiOmZhbHNlfV0=9788835387572_In this SEO book about the Basics of SEO 2020 you will:<ul><li>Learn how Google ranks websites and how to improve your rankings.</li><li>Learn skills you can use as a freelancer, digital nomad or business owner.</li><li>Start to build your digital marketing career with this easy to follow SEO course.</li></ul>This SEO Ebook Includes:1 - What the Heck Is SEO?<ul><li>Youll learn what SEO actually is and what the different parts of SEO are.</li></ul>2 - Why Is SEO Important?<ul><li>Understand why SEO is important and why businesses, either if they are big or small, should invest in the optimization of their websites.</li><li>Learn about the four big advantages of search engine optimization.</li></ul>3 - What You Need To Know About Search Engines<ul><li>Before trying to understand how to influence a websites rankings in search engines, it makes sense to understand what a search engine actually is.</li><li>Next to what a search engines is, youll also get an overview how they work. We will talk about the ranking factors more detailed later.</li><li>To really understand the ranking factors of Google and its competitors you need to know about the purpose of search engines.</li></ul>4 - The Most Important Ranking Factors<ul><li>There are hundreds of ranking factors that search engines use to decide which page ranks on top. The algorithms are changing all the time and Google & Co update their ranking factors and their specific importance a few times a day.</li><li>Thats why youll learn about the most important and long-lasting ranking factors.</li></ul>5 - Technical SEO<ul><li>As a website is super technical there are many things you need to be aware of. If a website isnt in a good technical condition, users will face many issues and have a bad user experience, which will hurt its rankings. This chapter deals with the characteristics of a technically optimized website.</li><li>Youll also understand the differences between Technical SEO and On-Page SEO.</li></ul>6 - Off-Page SEO<ul><li>You heard about backlinks before but youre not sure what they are? This chapter got you covered!</li><li>When it comes to ranking trillions of pages for a specific search query, its clear that a big magazine should rank before a small blog that your best friend just started a few days ago, right? Learn how backlinks help search engines with this!</li><li>In the area of link building its important to understand that a backlink is not just a backlink and that backlinks can be totally different in their quality. This chapter teaches about the factors you have to keep in mind when youre building links.</li><li>Learn about what factors make a valuable link and learn about bad links.</li></ul>7 - On-Page SEO & Content Planning<ul><li>The goal of planning content is to develop a result bringing content strategy. Its necessary to find out what people are looking for and to make sure you create content people are actually looking for.</li><li>For preparing a results-driven content strategy its important to do keyword research, as you dont want to just guess what people want to see.</li><li>In this chapter youll learn about the importance of keyword research and what factors make a good keyword.</li></ul>8 - The Importance of Content<ul><li>Until now youve learned a lot about the basics of SEO</li><li>This chapter will help you to understand why content is such an important part in search engine optimization.</li></ul>(*_*)9788835387572_In this SEO book about the Basics of SEO 2020 you will:<ul><li>Learn how Google ranks websites and how to improve your rankings.</li><li>Learn skills you can use as a freelancer, digital nomad or business owner.</li><li>Start to build your digital marketing career with this easy to follow SEO course.</li></ul>This SEO Ebook Includes:1 - What the Heck Is SEO?<ul><li>Youll learn what SEO actually is and what the different parts of SEO are.</li></ul>2 - Why Is SEO Important?<ul><li>Understand why SEO is important and why businesses, either if they are big or small, should invest in the optimization of their websites.</li><li>Learn about the four big advantages of search engine optimization.</li></ul>3 - What You Need To Know About Search Engines<ul><li>Before trying to understand how to influence a websites rankings in search engines, it makes sense to understand what a search engine actually is.</li><li>Next to what a search engines is, youll also get an overview how they work. We will talk about the ranking factors more detailed later.</li><li>To really understand the ranking factors of Google and its competitors you need to know about the purpose of search engines.</li></ul>4 - The Most Important Ranking Factors<ul><li>There are hundreds of ranking factors that search engines use to decide which page ranks on top. The algorithms are changing all the time and Google & Co update their ranking factors and their specific importance a few times a day.</li><li>Thats why youll learn about the most important and long-lasting ranking factors.</li></ul>5 - Technical SEO<ul><li>As a website is super technical there are many things you need to be aware of. If a website isnt in a good technical condition, users will face many issues and have a bad user experience, which will hurt its rankings. This chapter deals with the characteristics of a technically optimized website.</li><li>Youll also understand the differences between Technical SEO and On-Page SEO.</li></ul>6 - Off-Page SEO<ul><li>You heard about backlinks before but youre not sure what they are? This chapter got you covered!</li><li>When it comes to ranking trillions of pages for a specific search query, its clear that a big magazine should rank before a small blog that your best friend just started a few days ago, right? Learn how backlinks help search engines with this!</li><li>In the area of link building its important to understand that a backlink is not just a backlink and that backlinks can be totally different in their quality. This chapter teaches about the factors you have to keep in mind when youre building links.</li><li>Learn about what factors make a valuable link and learn about bad links.</li></ul>7 - On-Page SEO & Content Planning<ul><li>The goal of planning content is to develop a result bringing content strategy. Its necessary to find out what people are looking for and to make sure you create content people are actually looking for.</li><li>For preparing a results-driven content strategy its important to do keyword research, as you dont want to just guess what people want to see.</li><li>In this chapter youll learn about the importance of keyword research and what factors make a good keyword.</li></ul>8 - The Importance of Content<ul><li>Until now youve learned a lot about the basics of SEO</li><li>This chapter will help you to understand why content is such an important part in search engine optimization.</li></ul>...9788835387572_Brandt Media Solutionslibro_electonico_9bb560db-7c41-3776-9917-4201afbb7230_9788835387572;9788835387572_9788835387572BlogTec .InglésMéxicohttps://getbook.kobo.com/koboid-prod-public/simplicissimus-epub-dace05a9-f8d6-447e-879b-4d4984c8d0d9.epub2020-02-28T00:00:00+00:00Brandt Media Solutions