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Bloomsbury Publishing 9781472903044

Show Me the Money!

Autor: Esteve Calzada

Editorial: Bloomsbury Publishing

Show Me the Money!

Disponibilidad: En existencia

Precio normal: $ 529

precio gandhi $ 434

Información adicional

SKU

23aa3c2b-ace0-3889-9ff0-5d278294f2bd

Editorial

Bloomsbury Publishing

Género

No

Idioma

INGLéS

Formato

ePub

Compatible con los siguientes dispositivos:

Android

Lectores electrónicos Kobo

Computadora de escritorio

iOs

Windows

Sinopsis

How do football clubs make their money? How do clubs become global brands, and their stars recognised throughout the world? Show Me The Money is a fascinating sports marketing handbook that uses football to show how money can be made by a club, a tournament, a federation or individual athlete. Author Esteve Calzada worked as Chief Marketing and Commercial Officer of football giants FC Barcelona for over five years. During that time ... Ver más

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