4866888The Influential Mindhttps://www.gandhi.com.mx/the-influential-mind-9781627792660/phttps://gandhi.vtexassets.com/arquivos/ids/4018268/image.jpg?v=638472546066270000107119MXNHenry Holt and Co.InStock/Ebooks/A cutting-edge, research-based inquiry into how we influence those around us and how understanding the brain can help us change minds for the better.In The Influential Mind, neuroscientist Tali Sharot takes us on a thrilling exploration of the nature of influence. We all have a duty to affect othersfrom the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instinctsfrom relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert controlare ineffective, because they are incompatible with how peoples minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the core elements that govern the human brain.Sharot reveals the critical role of emotion in influence, the weakness of data and the power of curiosity. Relying on the latest research in neuroscience, behavioral economics and psychology, the book provides fascinating insight into the complex power of influence, good and bad.Praise for The Influential MindWinner of the 2018 British Psychological Society Book AwardSelected as a Best Book of 2017 by Forbes, The Times (UK), The Huffington Post, Bloomberg, Greater Good Magazine, Inc., Stanford Business School,and moreSharot . . . covers the topic more fully and more authoritatively in a book whose title gives appropriately equal billing to thought, behavior and neurons. . . . Her book is a witty survey of techniques to influence and guide human behavior. The New York Times Book ReviewThis timely, intriguing book explains why its so difficult to shift the attitudes and actions of othersand what we can do about it. Adam Grant, New York Timesbestselling author of Originals and Give and Take...4278221The Influential Mind107119https://www.gandhi.com.mx/the-influential-mind-9781627792660/phttps://gandhi.vtexassets.com/arquivos/ids/4018268/image.jpg?v=638472546066270000InStockMXN99999DIEbook20179781627792660_W3siaWQiOiI5NTQwN2MxYi04OWUwLTQ1NDUtOTU5YS02MGVlMjk1MDdjNTgiLCJsaXN0UHJpY2UiOjExOSwiZGlzY291bnQiOjEyLCJzZWxsaW5nUHJpY2UiOjEwNywiaW5jbHVkZXNUYXgiOnRydWUsInByaWNlVHlwZSI6Ildob2xlc2FsZSIsImN1cnJlbmN5IjoiTVhOIiwiZnJvbSI6IjIwMjUtMDEtMjlUMTc6MDA6MDBaIiwicmVnaW9uIjoiTVgiLCJpc1ByZW9yZGVyIjpmYWxzZX1d9781627792660_A cutting-edge, research-based inquiry into how we influence those around us and how understanding the brain can help us change minds for the better.In The Influential Mind, neuroscientist Tali Sharot takes us on a thrilling exploration of the nature of influence. We all have a duty to affect othersfrom the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instinctsfrom relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert controlare ineffective, because they are incompatible with how peoples minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the core elements that govern the human brain.Sharot reveals the critical role of emotion in influence, the weakness of data and the power of curiosity. Relying on the latest research in neuroscience, behavioral economics and psychology, the book provides fascinating insight into the complex power of influence, good and bad....(*_*)9781627792660_A cutting-edge, research-based inquiry into how we influence those around us and how understanding the brain can help us change minds for the better.In The Influential Mind, neuroscientist Tali Sharot takes us on a thrilling exploration of the nature of influence. We all have a duty to affect othersfrom the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instinctsfrom relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert controlare ineffective, because they are incompatible with how peoples minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the core elements that govern the human brain.Sharot reveals the critical role of emotion in influence, the weakness of data and the power of curiosity. Relying on the latest research in neuroscience, behavioral economics and psychology, the book provides fascinating insight into the complex power of influence, good and bad.Praise for The Influential MindWinner of the 2018 British Psychological Society Book AwardSelected as a Best Book of 2017 by Forbes, The Times (UK), The Huffington Post, Bloomberg, Greater Good Magazine, Inc., Stanford Business School,and moreSharot . . . covers the topic more fully and more authoritatively in a book whose title gives appropriately equal billing to thought, behavior and neurons. . . . Her book is a witty survey of techniques to influence and guide human behavior. The New York Times Book ReviewThis timely, intriguing book explains why its so difficult to shift the attitudes and actions of othersand what we can do about it. Adam Grant, New York Timesbestselling author of Originals and Give and Take...9781627792660_Henry Holt and Co.libro_electonico_9781627792660_9781627792660Tali SharotInglésMéxico2024-03-26T00:00:00+00:00https://getbook.kobo.com/koboid-prod-public/openroadmedia-epub-88fee601-82e7-4d51-b6ea-2b5097900977.epubHenry Holt and Co.