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Alexander Diana
The Luxury Strategy
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5029902The Luxury Strategyhttps://www.gandhi.com.mx/the-luxury-strategy-6610000603145/phttps://gandhi.vtexassets.com/arquivos/ids/4576217/image.jpg?v=638647911656470000299299MXNPublishDriveInStock/Ebooks/4761451The Luxury Strategy299299https://www.gandhi.com.mx/the-luxury-strategy-6610000603145/phttps://gandhi.vtexassets.com/arquivos/ids/4576217/image.jpg?v=638647911656470000InStockMXN99999DIEbook20246610000603145_W3siaWQiOiIyZDAxYzZmMy1lM2RiLTRhNTQtYjUyYi02OGQxZmY0Y2JiOGIiLCJsaXN0UHJpY2UiOjI5OSwiZGlzY291bnQiOjAsInNlbGxpbmdQcmljZSI6Mjk5LCJpbmNsdWRlc1RheCI6dHJ1ZSwicHJpY2VUeXBlIjoiSXBwIiwiY3VycmVuY3kiOiJNWE4iLCJmcm9tIjoiMjAyNC0xMi0wNVQwMTowMDowMFoiLCJyZWdpb24iOiJNWCIsImlzUHJlb3JkZXIiOmZhbHNlfV0=6610000603145_<p><strong>Elevate your brand. Master the art of luxury. Become an icon.</strong></p><p><em>Picturing your luxury brand as a</em> <em><strong>global icon</strong></em>, revered for its heritage and celebrated for its innovation?</p><p><em>Desire a brand strategy that combines</em> <em><strong>timeless elegance</strong></em> <em>with</em> <em><strong>modern practices</strong></em> <em>to future-proof your brand?</em></p><p><em>In search of a</em> <em><strong>deep-dive manual</strong></em> <em>that empowers you to master</em> <em><strong>luxury</strong></em> <em><strong>brand management</strong></em> <em>and emerge as a confident industry leader?</em></p><p>The Luxury Strategy: Unveiling the Secrets of Iconic Brands is your ultimate up-to-date guide to mastering luxury brand management. This comprehensive resource delves into the <strong>intricate balance</strong> of tradition and modernity, while also covering a wide range of topics essential for <em>building and sustaining a prestigious brand</em>.</p><p>From <strong>innovative marketing techniques</strong> and global expansion insights to mastering craftsmanship and leveraging digital transformations, this book provides <em>all the tools and strategies you need</em> to elevate your brands prestige and market influence.</p><p>Structured into 4 macro parts and 22 detailed chapters, this meticulously crafted layout is <strong>designed to elevate beginners</strong> to industry leaders and <strong>enhance the expertise</strong> of seasoned professionals.</p><p><strong>Why is this book a must-have in your entrepreneurial library?</strong></p><p><strong> Uncover Hidden Secrets:</strong> Explore strategies from iconic brands like Gucci and Herms to maintain timeless appeal and innovation<br /><strong> Global Expansion Insights:</strong> Learn to navigate new markets with cultural sensitivity, using Chanels international branding tactics<br /><strong> Innovative Marketing Techniques:</strong> Adopt disruptive marketing strategies, leveraging technology and design to stay ahead<br /><strong> Master Craftsmanship:</strong> Master luxury manufacturing, focusing on high-quality production and sustainable design inspired by Herms<br /><strong> Customer Relationship Management:</strong> Learn how to develop long-term customer relationships with personalized experiences<br /><strong> Comprehensive Coverage:</strong> Spanning 22 chapters, this book covers foundational concepts, marketing strategies, consumer psychology, and future trends</p><p><strong>Highlights of What Youll Learn:</strong></p><p><strong> Build compelling stories</strong> to foster consumer loyalty.<br /><strong></strong> Master luxury pricing to maintain brand value and exclusivity.<br /><strong></strong> Create <strong>memorable retail experiences</strong> and integrate technology in-store.<br /><strong></strong> Maximize impact with strategic endorsements and campaigns.<br /><strong> And much more!!</strong></p><p><strong>With insights drawn from the frontlines of the industry</strong>, advanced methodologies, and actionable wisdom, this guide is a masterclass in transforming luxury branding ambitions into tangible successes.</p><p>Look no further! This book meticulously covers every angle of starting and scaling a luxury brand, tailored to both seasoned professionals and <em>novices passionate</em> about <strong>carving out a niche</strong> in the luxury world.</p><p><em>Why wait any longer to transform your brands future?</em></p>...6610000603145_PublishDrivelibro_electonico_6610000603145_6610000603145Alexander DianaInglésMéxicohttps://getbook.kobo.com/koboid-prod-public/content2connect_drm-epub-8b36ccf7-deca-4874-8c74-d0a9bd3a14a8.epub2024-06-22T00:00:00+00:00PublishDrive