2245213The Naming Bookhttps://www.gandhi.com.mx/the-naming-book/phttps://gandhi.vtexassets.com/arquivos/ids/1879321/cb93bcc4-f050-45f2-b861-670f2569fafc.jpg?v=638342112678070000178205MXNEntrepreneur PressInStock/Ebooks/<h2>NAME YOUR BUSINESS. TELL YOUR STORY.</h2><p>Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or businessand it needs to stand out.</p><p>In <em>The Naming Book</em>, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. Youll learn how to:</p><ul><li>Set clear goals for your name and brand before you start</li><li>Craft a brainstorming list based on your business mission</li><li>Build a brand unique to you by creating your own word</li><li>Find the balance between cool and clear</li><li>Narrow down your list of names with five easy tests</li></ul>...2069747The Naming Book178205https://www.gandhi.com.mx/the-naming-book/phttps://gandhi.vtexassets.com/arquivos/ids/1879321/cb93bcc4-f050-45f2-b861-670f2569fafc.jpg?v=638342112678070000InStockMXN99999DIEbook20209781613084236_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_<h2>NAME YOUR BUSINESS. TELL YOUR STORY.</h2><p>Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or businessand it needs to stand out.</p><p>In <em>The Naming Book</em>, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. Youll learn how to:</p><ul><li>Set clear goals for your name and brand before you start</li><li>Craft a brainstorming list based on your business mission</li><li>Build a brand unique to you by creating your own word</li><li>Find the balance between cool and clear</li><li>Narrow down your list of names with five easy tests</li></ul>9781613084236_Entrepreneur Presslibro_electonico_05c3e6bb-8a6a-3d49-a133-08056be2439c_9781613084236;9781613084236_9781613084236Brad FlowersInglésMéxicohttps://getbook.kobo.com/koboid-prod-public/ingram50-epub-dee12510-4533-4574-9f0c-20ec6fa6559f.epub2020-03-17T00:00:00+00:00Entrepreneur Press