3858554The Rules of Influencehttps://www.gandhi.com.mx/the-rules-of-influence-9780755361793/phttps://gandhi.vtexassets.com/arquivos/ids/2609908/4f8bba94-e2af-4afe-ab78-1181b8ac127c.jpg?v=638384209532170000272320MXNHeadlineInStock/Ebooks/<p>No one doubts the power of the majority. It makes all of the rules, and most of us are willing to go along, but what happens when youre not? What about those issues that are so important to you that youre willing to take on the naysayers? It doesnt matter if youre trying to market and sell a product or service, persuade colleagues to try out a new business plan, or simply convince your family where to go for dinner - in all of these cases youre going up against the majority. And while minorities fail in countless ways, these scientifically proven strategies will lead you to success. Working from the inside: Outsiders are easy to dismiss. Its pivotal to work with the majoritys interests in mind. Focusing on the problem: Through persistence and consistency, you have much more power on a single issue even when youre outnumbered. Cracking the majority: Theres no majority without consensus. A single dissenting voice starts hundreds of fractures. By applying the science of persuasion to those moments in your life when youre overmatched, Dr. William Crano--an expert in the field of influence--gives you the tools to overcome overwhelming odds and take back control.</p>...3794849The Rules of Influence272320https://www.gandhi.com.mx/the-rules-of-influence-9780755361793/phttps://gandhi.vtexassets.com/arquivos/ids/2609908/4f8bba94-e2af-4afe-ab78-1181b8ac127c.jpg?v=638384209532170000InStockMXN99999DIEbook20129780755361793_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_<p>No one doubts the power of the majority. It makes all of the rules, and most of us are willing to go along, but what happens when youre not? What about those issues that are so important to you that youre willing to take on the naysayers? It doesnt matter if youre trying to market and sell a product or service, persuade colleagues to try out a new business plan, or simply convince your family where to go for dinner - in all of these cases youre going up against the majority. And while minorities fail in countless ways, these scientifically proven strategies will lead you to success. Working from the inside: Outsiders are easy to dismiss. Its pivotal to work with the majoritys interests in mind. Focusing on the problem: Through persistence and consistency, you have much more power on a single issue even when youre outnumbered. Cracking the majority: Theres no majority without consensus. A single dissenting voice starts hundreds of fractures. By applying the science of persuasion to those moments in your life when youre overmatched, Dr. William Crano--an expert in the field of influence--gives you the tools to overcome overwhelming odds and take back control.</p>9780755361793_Headlinelibro_electonico_1aa2fe3c-fe5a-4875-9508-ce4dfab4331e_9780755361793;9780755361793_9780755361793William CranoInglésMéxicohttps://getbook.kobo.com/koboid-prod-public/hachetteuk-epub-b6c4fcc6-b81c-4bba-aca2-de82bf10e131.epub2012-03-27T00:00:00+00:00Headline