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Liz High
Think like a Brand, Not a Bank
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130448Think like a Brand, Not a Bankhttps://www.gandhi.com.mx/think-like-a-brand-not-a-bank-1/phttps://gandhi.vtexassets.com/arquivos/ids/1551045/36d124e1-da29-42d7-8d57-5cdf296a9b53.jpg?v=638338339223000000https://gandhi.vtexassets.com/arquivos/ids/1548765/36d124e1-da29-42d7-8d57-5cdf296a9b53.jpg?v=638338335524930000279387MXNLioncrest PublishingInStock/Audiolibros/<p>Harnessing brand power within financial services demands a new way of thinking. Its not quick. Its not easy. But its a shift that any financial institution can adopt and its worth the investment because great brands all speak the same language: returns. Great brands get great returns every time. Cutting expenses and hoping for the best feel like safe solutions when business is unstable. But to be relevant today and ensure growth tomorrow, financial institutions should take a cue from consumer brands. Its time to connect with customers and create meaningful experiences. In Think like a Brand, Not a Bank, Allison Netzer and Liz High of Nymbus show banks and credit unions how to embrace their brand and reap the benefits. By introducing their five principles for growth, youll learn how to shift your mindset, apply each principle, and utilize branding strategies for sustainable growth. With data-rich insight and real-life examples, Think like a Brand, Not a Bank is a compelling look at how financial institutions can build value now and create a roadmap for the future.</p>...132398Think like a Brand, Not a Bank279387https://www.gandhi.com.mx/think-like-a-brand-not-a-bank-1/phttps://gandhi.vtexassets.com/arquivos/ids/1551045/36d124e1-da29-42d7-8d57-5cdf296a9b53.jpg?v=638338339223000000https://gandhi.vtexassets.com/arquivos/ids/1548765/36d124e1-da29-42d7-8d57-5cdf296a9b53.jpg?v=638338335524930000InStockMXN99999DIAudiolibro20229781544531250_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_<p>Harnessing brand power within financial services demands a new way of thinking. Its not quick. Its not easy. But its a shift that any financial institution can adopt and its worth the investment because great brands all speak the same language: returns. Great brands get great returns every time. Cutting expenses and hoping for the best feel like safe solutions when business is unstable. But to be relevant today and ensure growth tomorrow, financial institutions should take a cue from consumer brands. Its time to connect with customers and create meaningful experiences. In Think like a Brand, Not a Bank, Allison Netzer and Liz High of Nymbus show banks and credit unions how to embrace their brand and reap the benefits. By introducing their five principles for growth, youll learn how to shift your mindset, apply each principle, and utilize branding strategies for sustainable growth. With data-rich insight and real-life examples, Think like a Brand, Not a Bank is a compelling look at how financial institutions can build value now and create a roadmap for the future.</p>...9781544531250_Lioncrest Publishingaudiolibro_6df198b2-7bff-3074-ab2f-65dc5db420b3_9781544531250;9781544531250_9781544531250Liz HighInglésMéxicoNoMINUTE2022-09-02T00:00:00+00:00Lioncrest Publishing