2130477Triumph of the Yuppieshttps://www.gandhi.com.mx/triumph-of-the-yuppies/phttps://gandhi.vtexassets.com/arquivos/ids/1964607/ca147ef3-fa12-431d-a41d-ac19f7465d0f.jpg?v=638345043570600000548548MXNHachette AudioInStock/Audiolibros/The entertaining and insightful first history of the Yuppie phenomenon, chronicling the roots, rise, triumph and (seeming) fall of the young urban professionals who radically altered American life between 1980 and 1987 (New York Times bestselling author Ben Mezrich).By the time their obituary was being written in the late 1980s, Yuppiesthe elite, uber-educated faction of the Baby Boom generationhad become a cultural punchline. But amidst the Yuppies preoccupation with money, work, and the latest status symbols, something serious was happening, too, something that continues to have profound ramifications on American culture four decades later.Brimming with lively and nostalgic details (think Jane Fonda, The Sharper Image, and over-the-top fashion), Triumph of the Yuppies charts Boomers transformation from hippy idealists in the late 1960s to careerists in the early 1980s, and details how marketers, the media, and politicians pivoted to appeal to this influential new group. Yuppie values had an undeniable impact on the worlds of fashion, food, and fitness, as well as affecting the broader culturefrom gentrification and an obsession with career success to an indulgent materialism. Most significantly, the me-first mindset typical of Yuppieness helped create the largest income inequality in a century.Tom McGraths masterful cultural history reveals how Yuppies reshaped American society. It is a portrait of America just as it was beginning to come apartand the origin story of the fractured country we live in today....2104714Triumph of the Yuppies548548https://www.gandhi.com.mx/triumph-of-the-yuppies/phttps://gandhi.vtexassets.com/arquivos/ids/1964607/ca147ef3-fa12-431d-a41d-ac19f7465d0f.jpg?v=638345043570600000InStockMXN99999DIAudiolibro20249781668641873_W3siaWQiOiIzNWE4ZWFiMS1jYjljLTQ2ZjEtODU0MS00NmVjMmZkY2E1MzYiLCJsaXN0UHJpY2UiOjU0OCwiZGlzY291bnQiOjAsInNlbGxpbmdQcmljZSI6NTQ4LCJpbmNsdWRlc1RheCI6dHJ1ZSwicHJpY2VUeXBlIjoiV2hvbGVzYWxlIiwiY3VycmVuY3kiOiJNWE4iLCJmcm9tIjoiMjAyNC0xMS0wNlQyMDowMDowMFoiLCJyZWdpb24iOiJNWCIsImlzUHJlb3JkZXIiOmZhbHNlLCJpc0VsaWdpYmxlRm9yQ3JlZGl0VHJpYWwiOnRydWUsImNyZWRpdFB1cmNoYXNlUHJpY2UiOjF9XQ==9781668641873_In Triumph of the Yuppies, Tom McGrath presents the first-ever book-length history of the Yuppie phenomenon, chronicling the roots, rise, triumph and (seeming) fall of the young urban professionals who radically altered American life between 1980 and 1987.By the time their obituary was being written in the late 1980s, Yuppiesthe elite, uber-educated faction of the Baby Boom generationhad become something of a cultural punchline. This was understandable: a species that regularly drank white wine spritzers deserved to be mocked. But amidst the Yuppiess preoccupation with money, work, and career success; their colonization of previously working-class neighborhoods in various American cities; their self-evident self-absorption; and their obsession with having just the right status-signifying stuff, from BMWs and VCRs to American Express cards and Cuisinarts, there was something serious happening, too, something that continues to have profound ramifications on American culture four decades later.Based on new interviews with people at the center of the action in the 80s, this book brings to life the ascendance of this Yuppie elite. It chronicles educated Boomers transformation from idealists in the late 1960s to careerists in the early 1980s, and charts how marketers, the media, and politicians pivoted to appeal to this influential new group. And it shows how Yuppie values impacted the broader culturefrom gentrification in cities and an obsession with money and career success to an indulgent materialism. Most significantly, it shows how the me-first mindset typical of Yuppieness helped created the largest income inequality in a century.Brimming with lively and nostalgic details (think Jane Fonda, The Sharper Image, and laughable tidbits of Yuppie culture), Triumph of the Yuppies is a portrait of America just as it was beginning to come apartand the origin story of the America we live in today....(*_*)9781668641873_The entertaining and insightful first history of the Yuppie phenomenon, chronicling the roots, rise, triumph and (seeming) fall of the young urban professionals who radically altered American life between 1980 and 1987 (New York Times bestselling author Ben Mezrich).By the time their obituary was being written in the late 1980s, Yuppiesthe elite, uber-educated faction of the Baby Boom generationhad become a cultural punchline. But amidst the Yuppies preoccupation with money, work, and the latest status symbols, something serious was happening, too, something that continues to have profound ramifications on American culture four decades later.Brimming with lively and nostalgic details (think Jane Fonda, The Sharper Image, and over-the-top fashion), Triumph of the Yuppies charts Boomers transformation from hippy idealists in the late 1960s to careerists in the early 1980s, and details how marketers, the media, and politicians pivoted to appeal to this influential new group. Yuppie values had an undeniable impact on the worlds of fashion, food, and fitness, as well as affecting the broader culturefrom gentrification and an obsession with career success to an indulgent materialism. Most significantly, the me-first mindset typical of Yuppieness helped create the largest income inequality in a century.Tom McGraths masterful cultural history reveals how Yuppies reshaped American society. It is a portrait of America just as it was beginning to come apartand the origin story of the fractured country we live in today....9781668641873_Hachette Audioaudiolibro_5d4e9ba1-34b6-3465-8a54-0611352d029c_9781668641873;9781668641873_9781668641873Tom McGrathInglésMéxico2024-06-04T00:00:00+00:00NoMINUTE2024-06-04T00:00:00+00:00Hachette Audio