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People problems are costing your construction company millions. Heres how to solve them.

If youre a construction owner, youre looking at the current projects on the books and your financial success. And you know you could do better. You find yourself asking the same questions:

Why is it that my project profit fades over the lifetime of a project?

Why is it that I have these conflicts between the field and the office, or between myself and my project partners, or between the general contractors and my owners?

Why is it that I cant identify the right types of people to work in the organization or the right types of projects to build?

Why is it that I bid on a project and think Im gonna win it, but my competition comes in at the last moment and takes the project away from me?

The reason why is your people dont know how to lead, they dont know how to establish clear strategies, and they dont know how to sell. Every business problem youre facing is a people problem. Technical competence is not enough. Its about identifying the right client, the right project, and the right location, and attracting the right people into the right roles to build relationships with those clients and deliver the projects on time.

Since 2004, Eric Anderton has worked with construction company executive teams to improve their profitability. All else being equal in terms of technical skills, the quality of a construction business comes down to the people involved. You need to be able to sell your services to the right clients with the right projects. You need to bring the right people on-site to execute those projects. And you must communicate internally and externally throughout the lifetime of a project so that you deliver that project profitably on a consistent basis. The people determine everything in construction.

In this book, Eric has compiled nearly two decades of proven, no-BS construction advice to show you:

How to lead
How to strategize
How to sell
How to be successful

Construction Genius logically breaks down complex concepts into small components so any construction leader understands how to be more effective. Construction Genius covers topics as broad as how to structure a meeting so you reach an agreement on how to solve problems every time, to how to have tough conversations without ruining relationships, to how to build better teams that deliver profitable projects . . . and the one question that will save you 1 million, guaranteed.

Whether youre a subcontractor that generates 10 million a year or a general contractor that generates 1 billion-plus a year, Construction Genius solves the profit-killing people problems every company battles.

Simple, straightforward leadership, strategy, sales, and marketing tools to build a profitable, sustainable construction company.

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Caradog E. Anderton